Lesson 8.1 - Audit Last 5 Streams
Step 1: Audit Last 5 Streams. Pull the data and identify what your current algorithm-fluency baseline looks like.
What to extract for each of the last 5 streams:
- Average CCV. Total viewer-minutes / broadcast minutes
- Chat velocity. Total chat messages / broadcast minutes / average CCV (gives you % velocity)
- Retention past 30 seconds. Pull from Twitch dashboard, YouTube Studio, or platform analytics — % of unique viewers who stayed past 30 seconds
- External traffic %. What percentage of your stream traffic came from external sources (TikTok, Shorts, Reddit, Discord, social) vs internal (browse pages, recommendations)
- Sub conversions. New subs in the 30 days following the broadcast / new followers in the same window = follow-to-sub conversion rate
Format the output: simple Google Sheet with one row per stream and a column per metric. The 5-stream baseline becomes your starting point.
Time required: 30-45 minutes for the full audit. Most of this is pulling data from platform dashboards.
Without this baseline, you can't measure improvement. With it, the next 30 days produce a measurable lift target.
