Lesson 3.7 - Linktree and Beacons Bio Conversion
Linktree (or Beacons, or Stan, or Allmylinks) is the bridge between your social bio and your live stream. Without it, viewers who find you on TikTok have no clear path to your Twitch room. With it, the path is one tap.
The conversion-focused setup that works:
- Top button: live stream link. Whichever platform you stream on most, that link goes first. Use a button label that signals urgency: "Live Now → Twitch" if you're broadcasting, "Next Stream Tuesday 8pm → Twitch" if not.
- Second button: Discord invite. Captures the engaged community member who wants more than just the broadcast.
- Third button: most recent clip or YouTube channel. For the viewer who isn't ready to commit to a live show.
- Bottom: monetization (OnlyFans, Patreon, merch). Below the fold but accessible.
Avoid: 15+ links that paralyze the viewer. 3-5 prioritized buttons convert 5x better than a long list. Update the live-stream-link button text whenever you go live so the urgency signal stays accurate.
