Step seven is the performance check at 6, 24, and 48 hours after posting. The check is short (60 seconds per clip per platform) and produces the data that informs your next 30 days of clip decisions. Skip the check and you lose the feedback loop that makes daily clip work compound.

The 6-hour check is the early signal. If a clip is on pace for a strong run, the platform's view counter will be visibly accelerating. If the clip is dead, it will be sitting at single-digit hundreds. The 6-hour data tells you whether to boost (post a follow-up clip in the same vein quickly) or to move on.

The 24- and 48-hour checks tell you the final shape of the clip's performance and feed your weekly review. Track the top three performers, the bottom three, and the median in a simple spreadsheet. Patterns emerge within four to six weeks: certain hooks work, certain clip lengths work, certain posting times work. The performance check is what turns guesswork into a system.