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The Streamer Agency Platform Fit Assessment: Where Should YOU Be Streaming?

Curriculum

6 Sections
36 Lessons
Lifetime

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Module 1 - Why Platform Choice Is the Highest-Leverage Decision in Streaming
Internalize that platform choice is upstream of every other decision and that wrong platform = ceiling on earnings no amount of effort can overcome.
3
Module 2 - The Streaming Platform Landscape Today
Understand the actual mechanics of every major streaming platform: audience, economics, content rules, agent structures.
10
Module 3 - The Platform Fit Framework
Internalize the proprietary 7-factor framework TSA uses to match a streamer to her optimal platform.
7
Module 4 - Self-Assessment: Where Should YOU Stream?
Apply the framework to YOU and produce a personalized platform-fit recommendation.
5
Module 5 - The Multi-Platform Strategy
Understand when and how to expand from your primary platform to a second, third, fourth without burning out or diluting the brand.
6
Module 6 - How TSA Places Streamers Across Platforms
Understand the agency value proposition. A multi-platform agent does for a streamer what no streamer can efficiently do for herself.
5

Lesson 1.3 - The Platform-Loyalty Trap That Single-Platform Agents Create

The platform-loyalty trap is a structural failure of the single-platform agent model. Here is how it works.

A single-platform agent makes money only when streamers earn on that one platform. The agent's compensation comes from the platform's commission split. Recommend any streamer to any other platform and the agent earns zero. Recommend every streamer to their platform and the agent earns commission regardless of fit.

The result: the agent's recommendation is structurally biased. It is not malicious. The agent honestly believes their platform is best because the agent only sees outcomes on their platform. They do not have visibility into what your earnings would be elsewhere. Their advice is given in good faith, but the conflict of interest is built into the compensation model.

How to recognize a single-platform agent:

They are formally affiliated with one platform's agent program.
They cannot show you placement data on any other platform.
Their pitch focuses on their platform's strengths, never weighed against other platforms' strengths.
Their contract requires you to stream primarily or exclusively on their platform.

The Streamer Agency is the alternative — multi-platform agent of record, compensated equally regardless of which platform you stream on. The recommendation is fit-based, not platform-biased.

Lesson 1.2 - Why Platform-First Matters More Than Gear, Content, or Branding

Lesson 2.1 - Twitch

The Streamer Agency Platform Fit Assessment: Where Should YOU Be Streaming?

The Streamer Agency Platform Fit Assessment: Where Should YOU Be Streaming?

Curriculum

Lesson 1.3 - The Platform-Loyalty Trap That Single-Platform Agents Create

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